About the Advisor

I am an independent advisor supporting foreign companies
in making informed decisions about entering the Japanese market.

This is not a consulting firm, agency, or execution provider—
it is a decision-focused advisory led by an individual with hands-on experience.

The focus is judgment, not delivery.

Independent advisor, not a consulting firm

This advisory is intentionally independent.

I do not operate as a consulting firm with junior staff,

nor as an agency delivering predefined solutions.

All advisory work is conducted personally.

This structure allows:

• Direct access to the advisor
• Consistent judgment across all discussions
• Advice free from internal sales targets or delivery pressure

You are not passed between teams.

You work directly with the person responsible for the advice.

Experience across e-commerce, retail, and market entry

My background spans both strategy and execution, including:

• Operating and managing cross-border e-commerce businesses
• Launching and running consumer brands across domestic and international markets
• Experience with physical retail, department store distribution, and pop-up sales
• Evaluating Japan market entry from both operator and advisor perspectives

This experience allows advisory discussions to remain grounded in reality—

not theoretical market models alone.

Why working with an individual advisor matters

For many companies, the risk in market entry does not come from lack of information,

but from misaligned advice.

Working with an individual advisor means:

• Advice is shaped by experience, not internal incentives
• The same person listens, analyzes, and responds
• Accountability is clear

This advisory is designed for companies that value

clarity of judgment over scale of delivery.

What this advisory focuses on

My role is to help you decide:
• Whether Japan is the right market
• What entry approach is realistic
• What risks are often underestimated
• When not to proceed

I do not sell execution.
I support decisions that stand up before execution begins.

Professional background (brief)

•   Experience across IT, digital strategy, and international projects
•   Long-term involvement in e-commerce and direct-to-consumer businesses
•   Advisory perspective informed by both consulting and operating roles

Details are shared selectively,
as relevance depends on the decision you are facing.